Many people assumed that Google had rolled out their algorithm that punished “over-optimized sites” when webmasters began complaining that their ranking in the SERPs had suddenly plummeted. We were not exempt from this assumption. However, a recent article in Search Engine Land shows Google claiming an alternative explanation for the ranks lost. According to Matt

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Earlier this month, Google released a new update to their search page which incorporated results from Google+. This social integration meant that users who were signed in to Google+ were able to search not only the internet at large, but also the search engine giant’s new social media platform. This update has been the result

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As you are probably already aware, when a user performs a query in Google, more than just Google’s organic search results are returned. AdWord campaigns at the top and the side of the page constitute a sort of “billboard” arrangement around the organic results. However, more and more, these organic results also contain a different

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Eight months after Google’s Panda update, which sent many SEOs and web designers scrambling to overhaul the content on their website, Google has announced another change to their ranking factors. Though Google often changes the algorithm internally, most of these changes simply refine the company’s previously stated goals. As such, when Google announces a ranking

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